When digitisation and digital marketing exploded into the scene years ago, many assumed that it was only a matter of time when print would become obsolete. However, while people are spending more time online now, a recent international survey found that 65% of...
Your brochure is often a prospective customer’s first interaction with your business. They’ll make decisions on you, your company and ultimately, whether your business is right for them; all based on what they see in those pages. Therefore it’s vital to send the right...
Flyers and Brochures are two of the most popular printed pieces out there. The difference between a Flyer and a Brochure is clear to some but not so clear to others. Now we’ve never seen any formal rules that define the differences between Flyers and Brochures, but in...
People like reading in print. Recent research has identified that people remember more when they read in print, so if you want to hook new customers by introducing your company or organisation then print a business brochure. Most of us have been to an exhibition or...
Brochures are a great way to put information at the customer’s fingertips. A single sheet of paper with several folds, a brochure is perfect when you have too much information to squeeze into a flyer, and too little to fill up a booklet. Brochures are most commonly...